Privacy Notice

At The Butlers Arms and Imagine Inns we want you to have trust and confidence in everything we do; from baking you a great pie, pulling the perfect pint or looking after the personal information you give to us.

Below is our Privacy Policy, please read it carefully. It’s a detailed document outlining how, when and why we collect your personal information, how we use it and how we keep it secure. It also contains contact details for people within our company who can help you if you have any questions relating to our use and storage of your personal data. 

This Privacy Policy was issued on 21st of May 2019 and is subject to change.

Privacy Policy

Who are we?
The Butlers Arms Pub & Restaurant and it’s website www.thebutlersarmspleasington.co.uk is run and managed Michael Ian Hales Limited (10131081) under the administration of Imagine Inns UK Limited (10831930).

The data controller is Michael Hales who can be contacted in writing at:

Michael Hales
Imagine Inns UK Ltd
The Butlers Arms
Victoria Road
Pleasington, Blackburn
BB2 5JH

Or via email at:
mike@imagineinns.pub

How we receive your data

In many of our systems it is necessary to collect some information from you; for instance, when you place a booking we may ask for your name and a contact number.

  1. Website

Cookies – Cookies are small text files that are placed on your computer or mobile phone when you browse websites. We use cookies to help us make our websites work as you’d expect, improve the speed/security of the site and make our marketing more efficient. Cookies in use on our websites do not collect any personally identifiable information, they do not collect any sensitive information and any information is never passed to 3rd parties. This information is only processed in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting our website. Our Cookies Policy explains that when the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this and consent has been given. To opt out of the use of cookies you can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies

Google Analytics – When someone visits our websites we use a third party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website. Processing of this data is necessary for the purposes of the legitimate interests. To opt out of the use of Google Analytics you can add a piece of software to your browser by visiting https://tools.google.com/dlpage/gaoptout and installing their software.

Contact and Enquiry Forms – Whenever you use any of the contact or enquiry forms on our websites, you are sending us your personal data. Our contact forms collect information such as:

  • name
  • phone number
  • email address

This data is processed under your consent by the email recipient, generally the General Manager of the pub/restaurant or the Imagine Inns management team. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

Bookings and Reservations – Our bookings and Reservations systems are provided by third party service providers ResDiary whose Privacy Policy can be found at https://sales.resdiary.com/privacy-statement/. By using this 3rd party system you are entering into an agreement with ResDiary and are subject to their Privacy Policy. When you make a booking ResDiary may request information such as:

  • title
  • name
  • e-mail address
  • home or work address
  • billing information
  • telephone number
  • company name
  • special requests
  • marketing preferences (whether you opt-in or opt-out)
  • marketing responses (where applicable)
  • survey responses (where applicable)

This data is processed under your consent by the ResDiary and is shared with us. We use this information to reserve your table and to enable us to send you details of our menus, plus current and upcoming offers. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

You can opt out of the storage of your data and future communications through the communication received from ResDiary.

Mailing Lists – Our Mailing List systems are provided by third party service providers ZenReach whose Privacy Policy can be found at https://www.zenreach.com/privacy/. By using this 3rd party system you are entering into an agreement with ZenReach and are subject to their Privacy Policy. When you sign up to receive newsletters from us ZenReach collects:

  • name
  • email address
  • date of birth
  • gender

This data is processed under your consent by the ZenReach and is shared with us. We use this information to send you details of our menus, plus current and upcoming offers. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

You can opt out of the storage of your data and future communications through the communication received from ZenReach powered Newsletters.

The mailing list system is integrated with our in-house customer WiFi which tracks devices and usage whilst connected. See section 3 (In Pub – WiFi)

  1. Social 

We frequently use social media to tell you more about our pubs, menus and offers, including Facebook, Twitter and Instagram. We do not gather any personal information from these sites. All activity occurs within each individual platform and is covered by the sites own individual Privacy Policy.

  1. In Pub

WiFi – In our pubs we offer a free to use WiFi connection to all our customers. This WiFi system is an extension of our mailing list service provider ZenReach. whose Privacy Policy can be found at https://www.zenreach.com/privacy/. By using this 3rd party system you are entering into an agreement with ZenReach and are subject to their Privacy Policy. When you sign up to receive newsletters from us ZenReach collects:

  • name
  • email address
  • date of birth
  • gender

This data is processed under your consent by the ZenReach and is shared with us. We use this information to send you details of our menus, plus current and upcoming offers. When connected to our WiFi, ZenReach’s systems record your MAC address, frequency and length of visit and data usage. We use this data to measure the effectiveness of our Email marketing campaigns sent through ZenReach. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

You can opt out of the storage of your data and future communications through the communication received from ZenReach powered Newsletters.

CCTV – All of our sites are monitored using CCTV to provide additional security for our staff and property. The CCTV system is managed in each pub by the general manager. Recorded images can only be accessed and reviewed by authorised personnel and are overwritten every 7 days. If you wish to view the images that have been recorded of you you must make a a request in writing to:

Michael Hales
Imagine Inns UK Ltd
The Butlers Arms
Victoria Road
Pleasington, Blackburn
BB2 5JH

Images shall be provided within 40 days. There may be a charge of up to £10 payable to Imagine Inns UK Ltd.

Bookings and Reservations – When you phone or visit our pubs to make a reservation your details will be added to our system. If you visit without a reservation and we can provide a table your details will also be added to our system. Our bookings and Reservations systems are provided by third party service providers ResDiary whose Privacy Policy can be found at https://sales.resdiary.com/privacy-statement/. By using this 3rd party system you are entering into an agreement with ResDiary and are subject to their Privacy Policy. When you make a booking our staff may request information such as:

  • title
  • name
  • e-mail address
  • home or work address
  • billing information
  • telephone number
  • company name
  • special requests
  • marketing preferences (whether you opt-in or opt-out)
  • marketing responses (where applicable)
  • survey responses (where applicable)

This data is processed under your consent by the ResDiary and is shared with us. We use this information to reserve your table and to enable us to send you details of our menus, plus current and upcoming offers. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

You can opt out of the storage of your data and future communications through the communication received from ResDiary.

Till System & Loyalty Cards – At all of our sites we operate sophisticated point of sale (POS) and ordering systems that record all purchases. We also operate a loyalty card system that requests the information such as:

  • title
  • name
  • e-mail address
  • home or work address
  • billing information
  • telephone number
  • company name
  • special requests
  • marketing preferences (whether you opt-in or opt-out)
  • marketing responses (where applicable)
  • survey responses (where applicable)

We use this information to enable us to send you details of our menus, plus current and upcoming offers. Plus, it allows us to monitor the effectiveness of our promotions. This data may be shared internally with other employees of Imagine Inns or people we work with to deliver our products and services. We will never pass on your details to 3rd parties without legitimate reason. 

You can opt out of the storage of your data and future communications by emailing the data controller mike@imagineinns.pub

Access to your personal information

You have the right to access and amend any of the personal data in our possession that relates directly to you. Please direct any requests to our data controller in writing to the following address:

Michael Hales
Imagine Inns UK Ltd
The Butlers Arms
Victoria Road
Pleasington, Blackburn
BB2 5JH

Your request will be handled sensitively and a response made within 28 days of receipt.

Changes to this Privacy Policy

This policy will be reviewed and updated regularly and is subject to change. Updates shall be announced through our websites, social media channels and newsletters.

This Privacy Policy is effective from 21st of May, 2019.